The Watches & Jewelry Division includes ONTIME, Alyasra Fashion’s homegrown developed in 1993 has become the region’s leading watch retailer. ONTIME offers customers a wide variety of high-end timepieces from the world’s most sought-after brands with over 100 stores across the MENA region. Other brands in this division include Trinkets, also a homegrown concept by the company, is the region’s leading jewelry retailer.